Mumbai · Web Design & DevelopmentBOFU
Website design and development company in Mumbai
The short answer
PMG designs and builds websites in Mumbai that are built to be marketed — fast on mobile, easy for search engines and AI systems to read, structured around conversion, and wired for tracking from day one. We build on WordPress, Shopify, Webflow and custom Next.js depending on what your business actually needs.
What makes our websites different
- Built by a performance marketing team, so conversion and tracking are designed in
- Core Web Vitals passing on real mobile devices
- Content in server-rendered HTML, readable by search engines and AI crawlers
- SEO architecture planned before design
- Structured data by page type
- A CMS your team can use
- 301 redirects from your old site so rankings are preserved
Websites we build for Mumbai businesses
- Real estate project sites with configuration pages, RERA details and lead capture
- D2C and eCommerce stores on Shopify and WooCommerce
- Professional services sites built around expertise and trust
- Healthcare sites with doctor profiles, departments and booking
- Restaurant and hospitality sites with menus, reservations and local SEO
Our process
- Discovery workshop at your office or ours.
- Sitemap and content plan.
- Mobile-first design.
- Build and QA — speed, accessibility, tracking.
- Launch and migration with redirects.
- Optimisation from month one.
What's included in a website build
- Discovery workshop and sitemap
- Copy structure and wireframes
- Mobile-first design and component system
- Development on the agreed platform
- Tracking — GA4, pixels and server-side where appropriate
- Schema markup and technical SEO setup
- Speed and accessibility QA
- Training for your team
How much does a website cost in Mumbai?
Website pricing depends on scope, not on the city. The main drivers:
- Number of unique page templates — a home page, service template, location template and blog template are four designs, even if there are 50 pages
- Platform — WordPress, Webflow, Shopify or a custom build
- Content — whether copy, photography and video are supplied or created
- Integrations — CRM, booking systems, payment gateways, ERPs, marketplaces
- Migration — moving content and redirecting old URLs from an existing site
- Tracking and SEO setup — GA4, pixels, server-side tagging and structured data
As orientation, a focused marketing site (10–20 pages) is a smaller project than an eCommerce store with hundreds of products and integrations, which in turn is smaller than a custom web application. We quote a fixed price after a discovery session, with the scope written down — the only fair way to compare quotes.
What makes a website fast, and why it matters
Google measures page experience with Core Web Vitals, using data from real Chrome users. The thresholds for a "good" experience are:
| Metric | What it measures | Good |
|---|---|---|
| LCP — Largest Contentful Paint | How quickly the main content appears | 2.5 seconds or less |
| INP — Interaction to Next Paint | How quickly the page responds to taps and clicks | 200 milliseconds or less |
| CLS — Cumulative Layout Shift | How much the layout jumps while loading | 0.1 or less |
Source: web.dev. Speed matters beyond SEO: every campaign you run sends traffic to these pages, so a slow site makes every rupee of ad spend work harder. Mumbai users often browse on mobile data while commuting, which makes mobile performance the version that counts. See website speed optimisation.
Which platform should a Mumbai business choose?
| Platform | Best for | Watch out for |
|---|---|---|
| WordPress | Content-heavy sites, blogs, service businesses | Plugin bloat and security; needs disciplined build and hosting |
| Webflow | Design-led marketing sites that the team edits visually | Hosting cost at scale; less suited to complex logic |
| Shopify | D2C and eCommerce, fast launch, reliable checkout | App costs add up; some SEO and customisation limits |
| Custom (Next.js) | Performance-critical sites, large content sets, product-led sites | Needs developers for structural changes |
Our Shopify vs WooCommerce comparison covers the commerce decision in detail.
What should a website brief include?
- The main actions visitors should take — enquire, book, buy, call, WhatsApp
- Your audiences and the questions each asks before acting
- The pages and services you need, and which matter most commercially
- Existing URLs that rank or receive traffic (for redirects)
- Brand assets, photography and any content you already have
- Integrations: CRM, booking, payments, WhatsApp, ERP
- Who will update the site, and how often
- Launch date constraints — campaigns, events, seasons
Redesigning without losing rankings
- Crawl and export every existing URL, with traffic and backlinks.
- Map redirects from each old URL to the most relevant new one — never everything to the home page.
- Preserve what ranks — keep the substance of pages that perform; improve rather than replace.
- Test on staging — speed, tracking, schema, forms and redirects.
- Launch and monitor Search Console coverage, rankings and conversions for the following weeks.
Website types and typical timelines
| Website type | Typical timeline | Notes |
|---|---|---|
| Landing page | 1–2 weeks | One offer, one action, built for ads |
| Business website (5–15 pages) | 4–6 weeks | Services, about, contact, proof |
| eCommerce store | 6–10 weeks | Catalogue, payments, shipping, tracking |
| Large content or multi-location site | 8–14 weeks | Templates, CMS, SEO architecture |
Timelines depend on content readiness — waiting for copy and photos is the most common delay.
Performance targets we build to
We aim for Google's "good" Core Web Vitals thresholds — Largest Contentful Paint under 2.5 seconds, Interaction to Next Paint under 200 milliseconds and Cumulative Layout Shift under 0.1 — on real mobile connections, not just a fast office network.
Conversion elements every Mumbai business site needs
- A clear offer above the fold
- Click-to-call and WhatsApp buttons on mobile
- Trust signals: reviews, credentials, guarantees
- Short forms that ask only what's needed
- Location, hours and directions for physical businesses
- Analytics and conversion tracking from day one
Accessibility basics
Readable contrast, keyboard navigation, alt text, proper headings and form labels make sites usable for more people — and usually improve SEO and conversion at the same time.
Example: a Mumbai interior-design studio's website
Project galleries by room and budget, process and pricing guidance, a consultation booking form, Instagram integration, location pages for the areas served and fast image loading — tracked so every enquiry can be traced to its source.
How we work with businesses in Mumbai
- Audit (week 0–1). We review your ad accounts, analytics, tracking, website and competitors in Mumbai, and send a written audit: what's broken, what's wasted, and the three moves we'd make first.
- Plan (week 1–2). A measurement plan, break-even ROAS and target CAC, a channel mix for Mumbai, creative planned in Marathi, Hindi and English, and a 90-day roadmap with owners and dates.
- Launch (week 2–4). Clean campaign structures, verified conversion tracking, the first creative sprint and landing-page fixes that remove obvious friction.
- Optimise (months 2–3). Weekly tests across audiences, bidding, creative and pages, with budget shifting toward the cheapest incremental results.
- Scale (month 3 onwards). New channels, cities and retention loops — added only when the economics hold at higher spend.
Our only office is in Lokhandwala, Andheri West. We meet Mumbai and MMR clients in person for kick-offs, reviews and shoots. Every client gets a shared WhatsApp group, a weekly 30-minute call with the strategist who runs the account, a live dashboard and a written change log. See how we work for the full process.
Why businesses in Mumbai work with PMG
- Measurement first. Break-even ROAS, target CAC and clean tracking before any budget is scaled.
- You own everything. Ad accounts, data and creative stay in your name, and ad spend goes straight to the platforms.
- Senior people on your account. The strategist who runs your campaigns is the person you talk to every week.
- Weekly transparency. A scorecard, change log and test board every week — no vanity metrics.
- Short minimum terms. We would rather keep clients with results than with contracts.
- Local-language creative. Campaigns written for Mumbai audiences in Marathi, Hindi, English and Gujarati — never machine-translated.
Free growth audit
Get a written audit for Web Design Company in Mumbai.
No sales call required. Tell us where to look; a strategist replies within working hours and sends the written audit within 72 hours.
- Tracking check
- Pixels, Conversions API, GA4 events and offline conversions — what is firing, what is double-counted, what is missing.
- Wasted spend
- Search terms, placements, audiences and overlap that cost money without producing qualified leads or sales.
- Conversion path
- Landing page speed, message match, form friction and follow-up time — where interested people drop off.
- 90-day priorities
- The three changes we would make first, with the metric each one should move.
Frequently asked questions
How much does a website cost in Mumbai?
It depends on scope, platform and integrations. We quote after a discovery session rather than guessing.
How long does it take?
Four to six weeks for a focused marketing site; eight to twelve for larger eCommerce or content platforms.
Do you provide maintenance?
Yes, as an option. You always own the domain, code and content.
Can you redesign our site without changing the platform?
Often, yes. If the platform isn't the problem, a redesign on the existing system is faster and cheaper. We recommend a platform change only when it removes a real constraint.
Will our website be ready for AI search?
Content will be in server-rendered HTML, structured with clear headings and answers, and marked up with schema for your organisation, services and FAQs — the foundations assistants and search engines use to understand and cite a site.
Do you write the website content?
We can. Copy written for conversion and search is usually the biggest factor in a site's performance; see conversion copywriting.
Do you build landing pages for ad campaigns?
Yes — standalone landing pages or templates in your CMS, matched to each campaign and tested for conversion.
Who owns the website after launch?
You do — domain, hosting account, code, content and analytics are in your name.
Which is better for Mumbai businesses: WordPress or Shopify?
Shopify suits most eCommerce stores; WordPress suits content-led and service businesses. See Shopify vs WooCommerce.
Do you provide website hosting and maintenance?
We set up hosting on reputable providers in your name and offer maintenance and improvement retainers.
Will a redesign hurt our Google rankings?
Not if URLs, redirects, content and technical SEO are planned properly — we migrate with a redirect map and monitoring.
Do we need to sign a long contract?
No. Minimum terms are short, because we would rather keep clients with results than with contracts. Ad accounts, data and creative stay in your name throughout.
Also in Mumbai
Get a proposal
A plan built on your funnel, not a template.
Share your goals, current spend and margins. We'll come back with a channel mix, a 90-day roadmap and the KPIs we'd be accountable for.